Yahoo Smart Start Guide & Google Adwords Textbook

Want to learn PPC advertising from scratch?

Check out these two pretty new (and FREE!) resources from PPC-giant Google and it’s smaller brother Yahoo Search Marketing.

• Google: Marketing and Advertising Using Google (a free, 156 page ebook that you can read online, download or print out full of information about how to advertise with Google)
• Yahoo: Smart Start Guide (another free ebook, but for some reason it doesn’t load on my Apple…)